Did You Know?

Your benchmark report will compare your answers against 50+ leading SaaS websites, customized to your company size.

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Your Website Details
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Benchmark Questions
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Generate Your Free Website Benchmark

Unsure where to start optimizing your website? Complete 6 simple questions to benchmark your website key performance indicators (KPIs) against other B2B websites of similar size and recieve a free comparison report.

This benchmark survey will take 2 to 5 minutes to complete.

Converted Growth

Did You Know?

Website loading speed is a leading indicator of website maturity, influences your bounce rates, and is a key factor in your organic search ranking (SEO).

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Benchmark Questions
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Website Speed

How long does your website homepage take to fully load?

Less than 2.5 seconds.
Up to 6 seconds.
7 seconds or more.
Unsure / I don't know how to measure this.

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Converted Growth

Did You Know?

Every form field you ask decreases your overall form conversion rate between 5% to 10%.

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Benchmark Questions
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Forms & Conversion Rate

How many required fields do you have on your primary website form?

Usually this is your contact form, but sometimes this can also be a sales pricing form, free trial form, gated content download form, or webinar form.

2 to 4 fields.
Between 5 and 8 fields.
Between 9 and 11 fields.
12 or more fields.

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Converted Growth

Did You Know?

Non-brand search traffic is the most competitive, but also the most likely to be unfamiliar with your company and become net-new business.

Your Website Details
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Benchmark Questions
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Search Engine Optimization (SEO)

Organic (non-paid) search traffic is either brand or non-brand. For example, if your company is Acme Systems, Inc. and specializes in desktop software, searches such as "acme systems" are brand. By comparison, a search like "desktop software" is non-brand.

How much non-brand organic search traffic do you get to your website?

Less than 25%.
25% to 50%.
50% to 75%.
75% or more.
Unsure / I don't know how to measure this.

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Converted Growth

Did You Know?

Case studies, customer testimonials and customer success stories are the most significant content you can create to differentiate yourself from competitors.

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Benchmark Questions
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Marketing & Content

Do you have any case studies or customer success stories on your website?

Converted Growth

Did You Know?

Virtually all websites that publish customer case studies also publish other types of gated content such as eBooks, whitepapers, on-demand webinars, and more.

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Marketing & Content (continued)

How many customer stories or case studies do you have on your website?

Do you have any gated assets where users have to fill in a piece of information (such as their email address) to access the content?

Converted Growth

Did You Know?

A manual website audit includes:

Your top 3 digital optimization opportunities.
A summary of your key website strengths and weaknesses.
A competitive comparison and multi-dimension report.

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Benchmark Questions
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Personal Follow Up

Do you want help answering some of these survey questions or a more detailed manual audit of your website as a follow up?

Yes! I'd like a follow up please.
No - I just want my benchmark report.

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Converted Growth

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Benchmark Questions
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Last Step - You're Almost Done!

Where would you like to send the benchmark results to?

Full Name

Your email address:

Your name and email address will NOT be stored anywhere and will only be used to send your benchmark results.

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